Digital marketing specialist · Mumbai

I turn digital work into measurable growth.

Website builder. SEO strategist. Performance marketer. Former healthcare operations leader—now building brands with the same discipline I once brought to medicines and data.

7live websites delivered
2.1Mpost engagements in one campaign
312conversations from one campaign
8local SEO keyword wins shown

Brands I’ve worked with

Experience across healthcare, education, architecture, wellness, beauty, manufacturing and professional services.

Mud Foundation logo
Life Foundation logo
Symptoms Baby logo
Education academy client logo
Laser Academy logo
Urban Matrix logo
PhysioHub logo
CyberDojo logo
3D Salon logo
Podify logo
Rlad logo
Prayag Yoga logo
Himpol logo

Different beginning.
Clear direction.

My path from pharmacy to digital marketing is not a detour. It shaped how I work: understand the problem, protect accuracy, build a repeatable system and improve the outcome.

My story

Pharma taught me precision.
Leadership taught me ownership.
Marketing gave me a canvas.

I moved from hospital pharmacy to catalogue operations, progressed into team leadership, then rebuilt my career around digital growth. Today I combine analytical thinking, hands-on execution and creative strategy.

Good marketing is not about being everywhere. It is about being relevant where it matters.

What I build

Conversion-focused WordPress websites, local SEO systems, content strategies and performance campaigns designed around the business—not vanity metrics.

How I think

I connect the full journey: brand story → user experience → search visibility → campaign performance → measurable improvement.

Selected website work

Live client websites across architecture, healthcare, wellness, manufacturing, interiors and education. Each project links directly to the published website.

SEO that moved businesses into view

For PhysioHub, local search work produced visibility across high-intent physiotherapy and rehabilitation terms in Malad.

PhysioHub · Local SEO

Visible across eight high-intent searches

Google Business Profile optimization and local keyword targeting built discoverability around services people actively search for.

Physiotherapy in Malad
Neuro rehab centre
Chiropractor in Malad
Sports spine rehab
Best ACL rehab
Osteopathy in Malad
ACL rehab in Malad
Best physiotherapist
Open full ranking evidence →
PhysioHub Google Business Profile ranking evidence for physiotherapy and neuro rehabilitation searches in Malad

Paid media proof

Selected Meta campaign outcomes from the attached account evidence. Results vary by goal and account; these figures are shown with their original campaign context.

2.1Mpost engagements₹0.00828 per engagement · Nikita Ghag
312messaging conversations₹17.09 per conversation · Mudrank
102lead form submissions₹70.10 per lead · Mudrank
98webinar leads₹38.93 per lead · CyberDojo

Tools behind the work

A practical toolkit covering campaign management, analytics, websites, creative production, AI, outreach and reporting.

Advertising & Campaign Management

GAGoogle Ads
MAMeta Ads Manager
MBMeta Business Suite

SEO & Website Analytics

SCSearch Console
G4Google Analytics 4
KPKeyword Planner
GTGoogle Trends
SESEMrush
AHAhrefs
PSPageSpeed Insights
GXGTmetrix

Website Development

WPWordPress
ELElementor
HSHostinger
TMGoogle Tag Manager

Design

CACanva
ENEnvato Elements

AI & Automation

AIChatGPT
CLClaude
GEGemini
ASGoogle AI Studio
FLGoogle Flow
WHGoogle Whisk
HGHeyGen
PXPerplexity AI

Email Marketing

MCMailchimp
APApollo.io

Social Media Management

MBMeta Business Suite
YTYouTube Studio
PBPinterest Business

Project Management & Reporting

GSGoogle Sheets
SLGoogle Slides

Experience that compounds

Every role added a new layer: responsibility, systems thinking, leadership, communication and commercial growth.

Digital Marketing Specialist · Spidery Web

Managed SEO, social media and paid campaigns; created WordPress websites and digital strategies to increase visibility, traffic and conversions.

SEOMeta AdsGoogle AdsWordPressContent strategy

Team Lead · Truemeds

Led catalogue operations, product mapping, quality, compliance and team coordination while improving workflows and mentoring junior executives.

LeadershipData qualityProcess improvementExcel

Catalog Specialist → Senior Catalog Executive · Truemeds

Progressed through accurate product listing, SKU creation, data cleanup, variant mapping, duplicate control and healthcare catalogue compliance.

Hospital Pharmacist · Anu Hospital & City Critical Hospital

Managed prescriptions, patient safety, pharmacy stock, OPD/IPD records and controlled medication documentation with precision.

Bachelor of Pharmacy · Ideal College

Graduated with a 7.85 grade and earned third prize in an intercollegiate e-poster competition at the 13th Pharma Conference.

Recognition & learning

A journey built through continuous learning—from pharmaceutical research to catalogue excellence and AI-powered digital marketing.

Sadiya Khan celebrating completion of her digital marketing program
A new professional chapter

From healthcare expertise to AI-powered digital growth

This graduation marked the completion of my Advanced Digital Marketing, AI and Automation training—and the beginning of a focused career in websites, search and performance marketing.

Certificate for Advanced Digital Marketing with AI and Automation

Advanced Digital Marketing + AI & Automation

Completed graduate training in digital marketing, AI and automation in June 2026.

View certificate →
Truemeds certificate of appreciation for catalogue team excellence

Catalogue Team Excellence

Recognized for dedication, data accuracy, process efficiency and contribution to the catalogue team.

Third prize certificate from pharmaceutical e-poster competition

3rd Prize · Pharma Conference

Intercollegiate e-poster recognition for work on emerging trends in pharmaceutical sciences.

What comes next

Building Orange Telescope

My vision is to build a Mumbai-born digital growth agency that helps ambitious brands see further and grow with clarity. Orange Telescope will bring strategy, websites, search, content and performance marketing into one focused system.

Creative ideas create attention. Clear strategy turns that attention into measurable business growth.

Visit Orange Telescope ↗